The character was created by Laina Morris born June 22, The video was a submission to a contest held by Justin Bieber who challenged fans to create a "Girlfriend" counterpart to his hit song " Boyfriend ". The video, which satirized elements of the Bieber song that have been perceived as clingy, featured Morris staring at the camera with a fixed smile while singing about Facebook -stalking her boyfriend and other themes. In , Morris announced her departure from YouTube and posted a video on July 24, , detailing that she is no longer going to make videos and is quitting YouTube altogether.
She talked about the depression and anxiety that she experienced off camera. Prior to this announcement, she had only posted one video to YouTube in the previous two years.
As of December , her YouTube channel has more than 1. Her username is still "wzr" officially, but her display name now identifies her as "Laina". Her video was noticed by the social news website reddit and quickly became popular, gaining more than , views the first day. Arising from the success of the video, 'OAG' became an Internet meme that features the image macro of the young woman featured in the video, smiling and staring maniacally at the camera that has been captioned in a way that portrays her to be a stalker, jealous, or committed to her love interest to an unhealthy degree.
During , the still macro image was converted into an NFT and sold by Morris. She continued to bring out new videos every Thursday, often using her signature "smile". On June 6, , she uploaded a video featuring a montage of clips from her past uploads, reactions by viewers, and television appearances, to celebrate the first anniversary of the original OAG video. On June 13, , she uploaded her first political video, a parody of the U.
On July 25, , Morris uploaded a video announcing her retirement from YouTube. Morris has cited multiple reasons for the announcement, including depression, stress and mental health. On June 6, , Morris uploaded a video celebrating the 10th anniversary of the meme while thanking her fans for support.
